Daily Communications

First, let’s define a Cash Cow from a business perspective: “The cash cow is the product or service that buoys profits year in, and year out and provides funds so…

A Target-Centered Marketing Approach fulfills most of the marketing a business needs.  It helps retain your current customers; it’s a method of offering additional services to an existing base; it…

Most business plans that I have seen are very similar; in fact, they all appear to have been taken from the same source. “Old fashioned” business planning is out; building…

Return on Investment (ROI) is an important part of a business owner’s success or failure. In this particular case I am addressing the issue of time. Time should be broken…

Stages of growth of a business are an important yet often neglected responsibility of being a business owner. Stages of growth do not occur on a specific time table, they…

I like the old Motorola definition of PRIDE, “Personal Responsibility in Daily Effort.”  Many years ago Motorola had pins made up and everyone was caught up in the PRIDE movement….

Next week I will be giving a presentation on the components of a business plan, how they interact, and why it is necessary for every business to have one. A…