SUPPORT NEW & SMALL BUSINESS
I never cease to be amazed at the great innovations in the form of products and services that existing and start-up businesses are struggling to bring to market. I use the term “struggling” because 90% of these great new ideas will never get the exposure they need to succeed.
As small business owners, each of us has a responsibility to help other small businesses. There are many ways you can support them;
By buying their products/services
By offering help, even if you are not a consultant. You can share your own experiences.
By stopping in at a new business, introducing yourself, and offering to help any way you can. Don’t make it a “sales” call, make it a “welcome” call.
By staying in touch with new business owners and introducing them to other small business owners.
By becoming friends; invite them to coffee or lunch. Many just need someone to listen to them.
By creating a position of trust with all other small businesses.
I am not against big business as long as they maintain a small business attitude and have a local presence in their immediate community. The goal of every small business is to grow, not necessarily in size, but certainly in their bottom line.
It is our responsibility as small business owners to help form a small business community bond and to share each other’s services and products with our customers and friends. There is strength in numbers; and yes, small businesses have the numbers in both the number of people working in a small business as well as the diversity of products and services offered.
Almost half of small business owners operate without any employees. People live in community and need a human touch as they strive to grow their businesses. Become a beacon of support and a central gathering place for your neighborhood small businesses, even if you work out of your home.
People are always encouraged to reach out and support those in need. I believe that most small businesses are in need of support and friendship. Select your small business community as your outreach project. The return you will receive over the long haul will make this effort your most rewarding ever.
HELP SOMEONE OUT TODAY. IT’S A GREAT WAY TO BUILD COMMUNITY
Tips & Advice by Nick Petra – CFP, Mentor, and Founder of StrategicDuck and BizQuack
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