Blogs

Trade shows are a great marketing tool! Why are not more small businesses participating in them? Is it the expense of a booth or the lack of places to have…

That statement is false. There is no small business owner that doesn’t have a marketing budget.

You met a prospect that you felt was your ideal client. After a brief introduction you set up a follow up appointment to make a presentation. Yes, the person agreed…

I selected this topic for my blog today because, in my opinion, a CPA is in the best position to send a qualified referral to a wide variety of businesses….

Success in business is defined by your ability to convey your information to others so they understand it the way you do. Selling is nothing more than conveying information across…

You have all heard that retaining an existing customer is less expensive than finding a new one. With most products and services, there is a “lifetime value” that a customer…