EIGHT DIGITAL MARKETING IDEAS
Online networking sites to grow your network. All of these sites offer great opportunities to connect, however it’s up to you to make it work. Be diligent in whatever networking methods you decide to tackle. Post regularly, keep your information updated, answer questions, and offer tips. Demonstrate your expertise. Remember that digital marketing is just one tool in your marketing tool box but it can help you be seen by hundreds of people on a regular basis.
When you sign up, be sure to fully complete your profile so that potential customers can find you. Ask for recommendations from your current customers too.
Business to business relationship building nationwide. Join groups. Post relevant industry information. And most of all connect with people you know or want to know. A good rule of thumb is to send a message with every request to connect. Let them know why you want to connect or how you know them. If they are local, follow up with a request to meet and determine how you can help each other.
Business to business local networking. This site finds other businesses and owners that are within your local area down to a six mile radius. Gives you notification of new members and it’s up to you to reach out. They make it easy to invite members to share a cup of coffee for a one on one meeting to share your story.
The app that finds you local services with reviews. Sign up as a Thumbtack pro to get referrals. It’s free.
Social Networking site and great for businesses too. Once you have a personal site you can create a business page. There are lots of tools for business pages including the ability to create events, invite people, and track RSVP’s.
Grow your network and your business by participating in BizQuack. Post your marketplace ad, chat in the forum, reach out to other members.
6. Industry Niche sites
Targeting other businesses? If your target is home builders, join the association as an affiliate member or advertise on a targeted site.
Meetup is a networking site offering organizing tools to create gatherings. Whether you are looking for a fun group of people to rock climb, a class to take, or a business networking group, meetup is a great place to start. If you don’t find what you are looking for, start your own group.
Social Networking for neighborhoods. Buy, sell, or just find out what’s happening in your neighborhood. Once you sign up, you can create a business page. This is a very casual site with neighbors looking for service recommendations, restaurants, babysitters, and more.
Be diligent and consistent in your efforts and it will pay off!
Tips & Advice by Jen Kelly – BizQuack Member and owner of J Dot Creative
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