A 2020 MARKETING WORD
Empathy: the ability to understand and share the feelings of another.
- It means that your focus has to be on delivering a great customer experience instead of just a product or service.
- Work on building loyalty between you and your customers
- Be authentic when showing yourself to your customers and target market. Be yourself – everyone else is taken.
- Focus on developing long term relationships; look ahead 10 years or more.
- Work to become a trusted advisor. The key point is that trust must be earned and deserved.
- Believe that success in developing customer relationships is tied to the accumulation of quality experiences.
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