TC: EDUCATION IS PART OF MARKETING
What’s Your Story?
Every business has information that can contribute to the education of a target market and a customer base.
Your challenge this week is to dig deep into the essence of what your product/service solves and do the following:
- Write a story that incorporates that information
- Publish it in a blog
- Publish it on social media
- E-mail it to your customer base
- E-mail it to all your prospects for whom you have e-mail.
- E-mail it to me at firstname.lastname@example.org
The purpose of this challenge is to get you to review, put in writing, and then send out the benefits that your business offers. This story needs to be told and shared as often as possible.
The challenge is short but understand that it may take you the entire week to finish; there is no such thing as an overnight success.
Tips & Advice by Nick Petra, CFP – Founder of BizQuack and Strategic Duck.
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