A Value Proposition is a unique message to your target market that conveys the main reason why they should buy from you. It describes the overall perceived value of your... Read More
No one business can “be everything to everyone”. During its first growth stage, from its inception to revenue of a million dollars, accurately identifying and validating your target market is... Read More
You know what product or service you are offering to your target market. It is important to have a concise but complete description of what is. It could be described... Read More
Storytelling is one of the most powerful marketing tools in a business owners’ toolkit. A story is something that you share with your target market as well as anyone that... Read More
Your Vision is a statement that refers to where an organization wants to be in the future. Before you begin the writing process you have to first remove all limitations... Read More
Every person has their own unique vision, therefore, no one planning process will fit all business types and needs. Strategic Duck has developed a proprietary planning process which starts with... Read More