Marketing

Communication is the life blood of any small business. Keeping in touch with our friends, customers and prospects is critical for survival and growth. Looking at the glass half-full, this…

Living in our current, in person contact-less business environment has presented new challenges for both client retention and generating new clients. The internet, everything from e-mail to social media to…

Let me start with several definitions of spurt: To show marked usually increased, activity for a short period. To do something much faster than before. A sudden short burst, as…

This should be what BizQuack members are known as. The news is full of people that have or are losing jobs and business owners, both small and large waiting to…

The coronavirus is forcing many people into isolation which, unfortunately, causes a negative mindset. For many small business owners it feels like the whole world is at a standstill. We…

Today, let’s focus on your current customers as well as your target market. Because you have identified a target market which describes both your current customers as well as your…

Last Friday I mentioned that I would concentrate on ideas that will help us grow our businesses in the coronavirus environment. There exists a “panic” mode in this country. My…

Not to make light of the Coronavirus, but we cannot crawl into our shells and wait for it to disappear. We have choices. We can stay tuned to the news…

Trade shows are a great marketing tool! Why are not more small businesses participating in them? Is it the expense of a booth or the lack of places to have…

That statement is false. There is no small business owner that doesn’t have a marketing budget.